Privacy Policy


SINGER PAKISTAN LIMITED, appreciates the interest you have shown in our company. SINGER PAKISTAN LIMITED, its affiliates, related entities and subsidiaries (hereinafter referred to as “Singer Pakistan”, “we”, “our” or “us” in this Privacy Policy) is committed to protecting your privacy. This Privacy Policy outlines the information we may collect when you visit our website at www. or related communication channels, including, but not limited to, our social media pages and/or channels and blogs, when you use the products or services offered by us, when you purchase Singer products or services in Pakistan, when you subscribe to newsletters, when you contact customer support, and when you interact with us as a business customer, supplier or business partner, etc., any mobile sites, applications, widgets, and other mobile interactive features (collectively, our “Apps”), and how we may use these information(s). The provisions contained in this Privacy Policy only apply to your visits to www., but does not include any redirect URLs that link the user to another internet domain (“site”).

Collection of Personal Information

Singer Pakistan only collects personally identifiable information from you (which includes your name, address, telephone number, email address, Profile picture, Social media account ID, Country of residence and others) when you provide us the same online voluntarily, by completing a product registration or initial setup wizard, through your survey responses or rebate forms, and/or through your filling out and submitting forms Online requesting information from/about us. In some cases, we may collect information on-line about you that is not personal information, which may include the type of Internet Browser you are using, the type of computer operating system you are using and the domain name of the website from which you linked to our website.

Use, Sharing and Disclosure of Personal Information Collected

Singer Pakistan does not sell your personal information and recognize that by providing us with personal information, you are demonstrating your trust in us. We further recognize that your dignity and privacy of home is inviolable. We collect and use this personal information to respond to your inquiries, to manage our business and to better understand your needs and how we can improve our products and services. The information you provide may be provided to our affiliates, related entities and subsidiaries for their use in order to improve our products, services and to handle your inquiry. Where applicable, we may also transfers your personal information to our agents and associates hired to administer or provide products, services or information on our behalf, to help us deliver our advertisement(s), offers and other online communications to you and to collect and use information about you to help us better understand the effectiveness of our offers, promotions and types of advertising that appeal to our customers. We may enhance or merge information’s collected online with other information’s that may have been provide to us through other sources including but not limited to product registration, call centers, rebate programs, sweepstake’s, surveys, or data from third parties for purposes of marketing products or services.

We require the organisations with whom we share your personal information for these purposes to use your personal information only to perform the services we have hired them to provide. We may also use and disclose your personal information to parties connected with the contemplated or actual sale or other disposal of all or part of our business or assets, including for the purposes of determining whether to proceed with such transaction or fulfilling any records or other reporting requirements to such parties. We will require that such parties treat your personal information in accordance with this Privacy Policy and to use and disclose it only for the purposes for which it was collected, including to provide the services or information that we may would have otherwise provide to you and generally to carry on our business.

Protection of Personal Information Collected

Singer Pakistan has physical, electronic and managerial procedures designed to protect the integrity, security and appropriate use of personal information. Given that even unencrypted electronically transmitted data is not 100% secure, we make no warranties as to the security of any information that you submit to us electronically which is done at your own risk.

Your Consent

If you choose to provide personal information to Singer Pakistan, we assume that you consent to the collection, use and disclosure of your personal information as described at the time of collection and as outlined in this Privacy Policy. Your consent may be express or implied, depending on the circumstances and the sensitivity of the personal information in question. If you do not consent, please do not provide your personal information or, where applicable, exercise the opt-in or opt-out options offered. Subject to legal and contractual requirements and reasonable notice, you may refuse to consent to our collection, use and disclosure of your personal information or you may withdraw your consent by contacting us at: privacy@ We will explain the consequences of the withdrawal of your consent. If you opt out of receiving our marketing information, we may still send you certain types of communications, such as product updates for your registered products, transactional or legal notification emails, warranty related communications and we may respond to requests from you by email. We will try to process your opt out request within ten business days.

Use without Consent

We reserve the right at all times to collect, use and disclose any information without your consent, where required or permitted by law or regulatory authority to do so or to protect the legitimate interests of Singer Pakistan.

Additional Information Collected Automatically

In some cases, we may automatically collect technical information when you connect to our Site that is not personally-identifiable. Examples of this type of information include the type of internet browser you are using, the type of computer operating system you are using and the domain name of the website from which you linked to our Site.

Information Placed Automatically on your Computer – Cookies

When you view our Site, we may store some information on your computer. This information will be in the form of a “Cookie”, an industry-wide technology, or similar file and can help us in many ways. For example, Cookies allow us to tailor a website to better match your interests and preferences. With most internet browsers, you can erase Cookies from your computer hard drive, block all Cookies or receive a warning before a Cookie is stored. However, if you block or erase Cookies, we may not be able to restore any preferences or customization settings you previously specified and our inability to personalize your on-line experience would be limited.

For your convenience, we may offer links from a Singer Pakistan website to other websites. However, Singer Pakistan is not responsible for, nor do we accept any liability for, the personal information collection and use practices of other entities to which our Site may link. You should consult the privacy policies of these other entities before providing any personal information on their websites.

Changes to this Privacy Policy

Singer Pakistan reserves the right to change this Privacy Policy at any time and we will take reasonable steps to advise you of any material changes. However, you should review this Privacy Policy from time to time to ensure that you are aware of and accept any changes made. For example, your continued consent to our collection, use and disclosure practices following notification of any material change and/or your continued access of our Site following the posting on the Site of any material changes to the privacy statement will signify your acceptance of, and agreement to be bound by, the terms of the modified Privacy Policy.

Questions regarding our privacy statement

If you have any questions about this Privacy Statement or our privacy practices, please contact us at: privacy@ This Privacy Statement is effective as of March ____, 2017.